Sheet Metal Training Center of California
Project Summary
Sheet Metal Training Center provides trade education and apprenticeship pathways for the next generation of skilled workers. We led a complete brand and website design project, paired with custom backend automation to support their growing enrollment process. Behind the scenes, we built a secure system that connects enrollment data directly to the team's workflow, automatically routing information, triggering notifications, and eliminating manual data entry. The result is a polished, professional site backed by a secure, automated system that saves the team time and lets them focus on training, not paperwork.
Scope
Brand Strategy
Brand design
Website Design
Website development
Copywriting
When workers receive accredited training, are supported, and equipped, entire communities rise with them.
*Click to expand images
A Smarter Front Door for Applicants
We built a secure backend application to help SMTC manage applicants, safeguarding PII while automating acceptance and rejection letters and requests for more info.
Paired with the new site design, applications are up, and the entire process now lives online instead of the manual system SMTC relied on before.
The SMTC brand carries seamlessly from web to print
We designed a new training brochure, same colors, same type, same voice. One program, one consistent look, wherever people find it.
